september, 2025
Event Details
Whether you’re buying for a boutique, surf shop, resort, hotel, cruise line, theme park or a nationwide retail chain,
Event Details
Whether you’re buying for a boutique, surf shop, resort, hotel, cruise line, theme park or a nationwide retail chain, you’ll discover a curated mix of apparel, gear, accessories, swimwear, gifts and souvenirs tailored to your customers’ lifestyle at Surf Expo.
Since 1976 Surf Expo has been the premier marketplace to discover the newest products, styles, and trends in coastal, resort and outdoor lifestyle. From surfboards to souvenirs, swimwear to boutique apparel, accessories, gifts & décor, it’s the go-to buying event for retailers who want to stay ahead of what’s next.
Surf Expo connects you with top suppliers and exciting new brands offering in-demand merchandise for your customers. Explore fresh product lines, discover new brands, meet with trusted vendors and write orders that drive sales all year long.
Join thousands of successful retailers who attend every year to source unique products, apparel, accessories and equipment designed for the active, vacationing, fashion-forward consumer.
Why is Surf Expo a must-attend marketplace?
- Surf Expo is the largest surfing, action sports, boardsports, coastal life, beach and resort trade show event in the world.
- Since 1976, specialty retailers from around the globe have relied on Surf Expo to see all the latest wholesale watersports equipment and apparel and wholesale beach essentials products while building relationships with the decision makers running the brands that drive their businesses.
- Surf Expo is THE PLACE to preview all of the new styles and introductions ranging from wholesale stylish surf and streetwear apparel brands for men, women and kids, top-quality wetsuits, new surfboards and surfing accessories, surf swimwear, surf footwear, surf eyewear, wholesale resort apparel and accessories, wholesale footwear, wholesale swimwear, fishing and marine apparel and accessories, wholesale souvenirs, and wholesale coastal gifts.
- Surf Expo is the biggest wholesale source for lake-themed apparel, sunshirts, outdoor chairs, hammocks, tents, coolers, drinkware, hydration products, towels and beach blankets, backpacks, tote bags, yard games and more. Performance apparel for freshwater and saltwater anglers, including fishing apparel, polarized fishing sunglasses, outerwear, rainwear and much more.
- Best of all, Surf Expo’s show floor is organized by product category with complementing cross-selling categories in adjacent aisles making it easy for retailers to navigate so you can easily discover the newest brands and products in person, all while making purchasing decisions.
- Plus, Orlando is an affordable destination for business with plenty of affordable hotels, dining and attractions – all close to the Orange County Convention Center!
Time
september 4 (Thursday) - 6 (Saturday)
Location
Orange County Convention Center
9400 Universal Blvd.